Brand Starter Kit

Brand Starter Kit

A logo, colors, fonts and a one-page guide, so your site, listing, social pages and print all look the same.

In detail

Who it’s for

New businesses, or ones that never set a look: a new trade company that needs a logo for the truck and the yard sign, a new food truck or café, a new studio, or a new practice.

In your industry

  • Home & Trade: A new painting company gets a logo that works on the truck, the yard sign and the website.
  • Food & Beverage: A new food truck gets a logo for its menu board, social pages and website.
  • Health & Wellness: A new massage studio gets colors and fonts that match on its booking page, website and Google listing.
  • Professional Services: A new consulting practice gets a simple logo and a one-page guide for its proposals and website.

A new painting company gets a logo that works on the truck, the yard sign and the website.

A new massage studio gets colors and fonts that match on its booking page, website and Google listing.

A new consulting practice gets a simple logo and a one-page guide for its proposals and website.

A new food truck gets a logo for its menu board, social pages and website.

Everything for Home & Trade Everything for Food & Beverage

It’s likely a fit if

  • You don’t have logo files you could send to a printer.
  • Every flyer, post and sign looks a little different.
  • You’re about to build a website and don’t have colors or fonts yet.

When it isn’t the place to start: If you have logo files, colors and fonts you’re happy with, you don’t need this. We use what you have.

The problem

New businesses often start with no logo files, no colors and no fonts, so every flyer and post looks different.

How we fix it

We set a simple brand: logo, colors, fonts and a one-page guide. Your website, Google listing and social pages all use it.

What’s included.

A clear look before the website is built. Scoped to your business, so the plan says which of these you need.

  • A logo, with files for print, web and social
  • Colors and fonts checked for readability
  • A one-page guide, plus social and Google profile images
  1. Logofiles for print, web and social
  2. Colors and fontschecked for readability
  3. One-page brand guide
  4. Social and Google profile images
What you get
The brand files and a one-page guide, handed over to you to use anywhere.
Measured on
One consistent look across site, listing, social and print
Pricing
Pricing after your free audit.

How it works, step by step.

Inside the same four stages as every engagement: free audit, plan, build and check, run and report. A person checks each one. How we work

  1. Talk about the business

    What you do, who you serve, and where the brand will show up: the truck, the sign, the menu, the site.

  2. Set a direction

    A logo, colors and fonts, with the colors and fonts checked for readability.

  3. Refine it with you

    You review it, and we refine it with you before the files are final.

  4. Hand over the files

    Logo files for print, web and social, profile images for your social pages and Google listing, and a one-page guide.

  5. Use it everywhere

    Your website, Google listing and social pages all use it.

What we need from you

  • Your business name, and a line to go with it if you want one
  • Examples of looks you like, and ones you don’t
  • Where the brand will be used: vehicles, signs, menus, uniforms, print
  • One person who makes the final call

What stays yours

  • All the brand files, handed over to you to use anywhere
  • The one-page guide

What you own, and what happens if you leave

How it connects.

Services that work alongside Brand Starter Kit. The free audit tells you which, if any, would make a difference.

Questions, answered.

What do I get to keep?

All the brand files: the logo for print, web and social, your colors and font choices, the profile images and the one-page guide. They’re handed over to you to use anywhere.

I already have a logo. Do I need this?

Probably not. If you have logo files, colors and fonts you’re happy with, we use them. This is for businesses starting without them.

Can I send the files to my printer and sign maker?

Yes. The logo comes as files for print, web and social, so you can send them to anyone.

Will you check whether someone else already uses the logo or name?

No. We don’t do trademark searches or give legal advice. If that matters for your business, ask a lawyer before the logo goes on everything.

How much does it cost?

Pricing after your free audit. Each engagement is scoped to your business, not sold as a package, so we price it once we’ve seen what you have and what you need. You see a written plan before any work starts. Every client is month to month after the first 90 days. The audit itself commits you to nothing.

Your next step

Not sure Brand Starter Kit is what you need?

Start with the free audit. We look at your website, how you show up on Google and whether AI assistants mention you, and tell you which service, if any, would make a difference. Real people review every report before it’s sent.